Though it went quiet in between, the film ‘Hrudaya Kaleyam’ has again risen up like a wave and has caught the attention of many.
The craze and mania coming for ‘Hrudaya Kaleyam’ has now become a case study for internet strength. Apparently, the film started its campaign on the internet.
Now, the response this film will get goes to show the strength of internet because the entire promotion has happened online and through various avenues like Youtube, Twitter etc.
The key attention factor in this project happens to be the hero Sampoornesh Babu who is called the Burning Star.
But will the youngsters come to theaters or will they wait for the movie to come on internet is suspense for now.
Recently the audio release took place and it happened in a grand style. But if the film works at the box office, it will give a proper scaling to the power of the web and social media.
