It is an understatement to say that the way people view video has changed dramatically. The lines are blurring as TV and digital are converging.
Demand for content, concomitant with advancing technology, has delivered consumers more choices, as well as an increasing number of ways to view programming than ever before.
New entrant to the digital world is Shreyas ET. After successfully organizing over 1150 events and 800 movie promotions, Shreyas Group, is now launching Shreyas ET; the platform that is set to be the game-changer in Indian cinema.
Shreyas ET is not an OTT. It is ATT- Anytime Time Theatre, the World's first online movie theatre!
It is a platform with a pay per view model managed by producers who have customized dashboards, from where they control the release of their blockbusters.
From the time and date of the release, to when the movie should be taken off from the platform; the producer calls the shots. There's no subscription fee.
Introducing the concept of mini-movies – duration less than 90 minutes, Shreyas ET will release its first with Ram Gopal Verma’s ‘Climax’ starring Mia Malkova. The film will be available in the platform from 9 PM tomorrow.
With the goal of making cinema free for our users, with every purchase worth Rs. 100, you get a cashback of anywhere between Rs. 200 to Rs. 500. This cashback can in turn be used with any other purchase on Shreyas ET, including food.
Shreyas ET is set to launch in Telugu, but will soon cater to the South India audience.
