![RRR: NTR's First Look to Add Hype](https://www.greatandhra.com/newphotos7/ntr281565673921.jpg)
On August 15, we will get to see the first look of NTR as Komaram Bheem from Rajamouli’s mega epic drama “RRR”.
NTR’s Bheem get up is said to be very stunning and it will be a treat NTR’s fans. The first look will further generate hype around this film.
“RRR” is scheduled for release next year. Then why are they releasing the first look so early?
It is for marketing and business hype, they say. Buyers are already vying to bag the movie’s rights.
Rajamouli’s films are the potential to set new records. So, buyers never hesitate in grabbing the rights for a hefty amount. However, Rajamouli and Danayya want record rates and for this, they need further hype.
Rajamouli is an expert in marketing his movies. He knows how to generate hype around them.
While other directors focus on their production, Rajamouli and his team begin marketing and promotions from the first day of the shoot itself.
No wonder then that they have chosen the occasion of August 15 to release the first look still of NTR.
At a time, “Sye Raa” and “Saaho” are intensifying their promotions, “RRR” too is releasing the promotional material.