Heroes are heroes. Their remunerations generally don't come down unless their career hits rock bottom. There are no exceptions from Ravi Teja to the latest generation of heroes.
Heroes are immune to the decisions made at the producers guild and meetings held with respect to the cost cutting measures in film making.
This hero driven industry cuts the paychecks of heroines and other technicians but not that of heroes.
Many have assumed that there will be heavy cuts in the paychecks of heroes due to the Corona crisis. But there was no such effect. The remuneration is going to be the same even in this corona crisis.
Recently Nani has agreed upon a film with Venkat Boyinapalli for which the remuneration is a solid Rs 9 Cr.
It is known that the recent films of Nani didn't fare well at the box office. Jersey also has seen losses in a few centers. But still Nani's demand hasn't come down. There is no change to his remuneration.
But coming to the point, if the hero's remuneration is Rs 9 Cr, the minimum cost of the produicion when calculated on par will come to Rs 25-Rs 30 Cr.
But considering the bad response at the theatres until the Covid vaccine arrives, the producers have only one way and that is to sell the film to OTTs.
Understanding the plight of all recent Telugu films including Nissabdam, V and Miss India, the OTT platforms also may come up with an option of sharing the revenue model.
Then, in such a case, it becomes a very high task for the producers to make films at this high cost. Only the small films will survive in that scenario.
