Whenever Dil Raju distributes a film at the cost of producer against NRA (Non Returnable Advance) he releases in more theaters. Though he sees drop in collections he never takes out the film from his theaters.
But when it comes to F3 he is playing safe. He released the film in a very planned manner. He took away the film from theaters considering the drop in collections.
Generally any big film irrespective of footfalls will sustain in three theaters in RTC Cross Roads. But within one week F3 was brought down to single theater. Wherever he is doing own distribution, he took the same care by decreasing the theatres.
Even in the big towns he confined the film to one or two theatres only. In a way this is good as the collections appear more for getting concentrated in less number of screens.
If he can do this for his own film, why can't he follow the same for other producers' films as well? This is the question from industry circles now.
Well Dil Raju is a shrewd businessman. He saves his own rupee but never cares for others' money.
