Team Sarrainodu has deliberately cut an action packed theatrical trailer to set right expectations on the film. This one dimensional, full on masala trailer has struck a chord with the mass audience. B and C centers buyers are confident that the movie will perform well.
This deliberate move from Sarrainodu makers is showing adverse effect on overseas business of the film.
Sarrainodu was bought for a handsome price by the overseas buyer as Allu Arjun is growing into a bankable star in the territory. But Sarrainodu looks like a pure Boyapati mark film with less entertainment and light hearted moments.
Video: Watch Sarrainodu Movie Trailer
Films with overdose of action don’t work in overseas as the family audience stay away from them. The business of Sarrainodu in overseas has come to a sudden halt after the release of the theatrical trailer.
The buyer who bought the film has sold it to the small time distributors and exhibitors. They couldn’t find takers after the trailer was launched.
Now the overseas buyers are under pressure and repeatedly calling Geetha Arts office for a colorful trailer. A new trailer might be released in a couple of days said sources.