Satellite rights have become a big source of income for today's movies and that is known for all.
It is known news that the satellite rights of the movie 'Apadamokkulavaddu' was sold at Rs 70 lakh. The total budget incurred on the movie was just 1.4 Cr and 50% was recovered through satellite rights. And it is obviously easy with little hype to get back the remaining Rs 70 lakh and above. That's Posani's formula of making collections after the release of the movie.
On the other hand much before the release of the film, sources say that Neelakanta's 'Mister Medhavi' recovered 50 percent of its investment through satellite rights and overseas distribution rights. It was said that the satellite rights of the movie were sold at Rs 1.25 Cr. The movie is very promising and the inside sources say that it would be a sure hit and keeps up the image of Neelakanta.
