The makers of "Kalki 2898 AD" claim that all the views generated for the latest trailer of the film are organic and not paid. That may be true, but the fact is that the trailer failed to make the desired impact on movie lovers.
Something similar happened with the first trailer of "Salaar" as well. The audience didn't get the required vibe, and many expressed their disappointment. However, eventually, before the release, another trailer was released, generating interest among the audience and drawing them to theaters.
It is indeed true that the film "Kalki 2898 AD" will attract crowds to theaters on the opening day without any doubt. But that is not enough. The kind of opening and craze needed should be built in such a way that it breaks several records, given the budget incurred on this project.
We have to see if the makers come up with something more impactful before the release to build the necessary hype around the film. If they limit the audience with whatever promotional material has been released so far, then it may be difficult to achieve the anticipated result.
Only a thumping blockbuster reception may save the film after the release. But if the hype is built before the release, nothing can stop the first weekend collections despite any negative talk.
