Not just being a hero, Akkineni Nagarjuna is known for promoting young talent in Tollywood. At a time when no star hero was willing to do films with new directors, Nagajuna gave the chance to then inexperienced director Ram Gopal Varma.
Even after that, Nagajuna worked with several new directors. Perhaps, he is the only star hero of the Tollywood to have worked with maximum number of fresh directors.
Apart from acting in all such films under budding directors, he also encouraged the new directors in his own production house.
He was the producer and presenter for several innovative projects. He achieved success in such experiments in the past, but now, the situation is not favourable to him.
His latest experiment with Nirmala Convent has failed miserably, as the film ended up as a disaster. In fact, he played a key part in this film by acting as real life actor. But he did not get the expected result, though he did a full length role in this teenage love story. It might have done some business, but could not attract the audiences very much.
In the past, too, the films like Padesave and Akhil which were promoted by Nag failed to achieve success at the box office. Only solace is the success of Soggade Chinni Nayana, in which he acted as the hero.
