'Baahubali' is the costliest film ever made in Telugu film industry. In fact, it is Rajamouli’s biggest gamble. There have been reports that the movie was sold off for distributors for all-time record prices in Nizam, Ceded and Andhra areas.
UV Creations and Studio Green have bought the movie rights for Tamilnadu for whopping price. Even for Bollywood rights, the producers of ‘Baahubali’ got big money.
All this business closed while the movie was still on the sets. Here we are just talking is about satellite rights of the film.
The producers first quoted Rs 18 Crores for the telecast rights of the Telugu version. The quotation flabbergasted the owners of GECs (General Entertainment Channels). No Telugu producer has quoted such price before, which is equal to double the amount that the channels pay for a big movie.
Until Mahesh Babu’s ‘Srimanthudu was sold, no Telugu film was bought by GECs for more than 10 Crores. ‘Srimanthudu’ was recently bought by ZEE Telugu for a record price of Rs 10 Crores.
All channels including MAA TV are showing no interest to pay such amount. The ‘Baahubali’ producers have now reduced their price. Rs 16 Crores is what they have put forth. Which channel will reply in affirmative to this?
If the movie’s rights are really acquired by any channel for such amount, it would be a boon to the Telugu film industry.
